Investing in a quality pair of sunglasses can often be quite the financial hit, with many designer brands costing well over $200 per pair. Nevertheless, according to the good folk over at Olympic Eyewear, necessary protective eyewear against the sun’s harsh rays does not always have to wreck your budget. With some savvy shopping strategies and insider knowledge, you can successfully score stylish, discount sunglasses for a fraction of the retail cost.
Utilizing Online Price Comparison Sites
One of the best modern tools for deal hunting is using online price comparison sites and shopping bots. These sites allow you to quickly run a check for the lowest listed price for a specific sunglass style or brand across dozens of online and brick-and-mortar retailers.
The shopping bots track and aggregate the latest sunglass sales, promos, and available deals across literally thousands of sites all in one place to show you the best possible bargain at any given time. Once you’ve determined the exact pair of shades you want, use a price comparison engine to cross-check pricing before pulling the trigger to ensure you pay rock bottom cost.
Signing Up for Retailer Email Alerts and Coupon Codes
Many popular sunglasses retailers offer email newsletter signups where subscribers get periodic alerts sent to their inbox about upcoming sales, special promo codes, and exclusive VIP discounts on sunglasses. Get on the email list of your favorite stores in advance of peak sunglass season hitting. This gives you access to early sneak peeks at products, pre-sale access events before the general public, and personalized coupon codes for extra savings on your sunglass purchases.
Buying Discounted Previous Season Styles
Savvy sunglass buyers know how to look for hefty discounts on sunglass styles from the previous season that retailers now have on closeout sales. Mall brands often release new styles and frame colors every year or season.
This means retailers are eager to purge last year’s now-outdated frames to make room for the latest fashions. As long as the UV protection coating is still effective and not expired, you can score quality name-brand sunglasses for a fraction of their original price from just a season ago.
Taking Advantage of End-of-Season Sales
In addition to outdated stock, always keep an eye out for retailers’ end-of-summer season clearance sales. Be sure to browse and take advantage of these deep discounts and markdowns both online and locally from the end of July through August when most retailers are looking to aggressively clear out their sunglass inventory before the fall.
Buying Discounted Sunglasses in Bulk Quantities
Another money-saving option to be aware of is looking for opportunities to buy brand-name or generic sunglasses in bulk quantities online through wholesale distributors and sites like Olympic Eyewear. This allows you to purchase new sunglasses in packs of 12, 20, or more pairs at steep volume discounts, bringing the cost down to sometimes under $5-10 per pair.
Prioritizing UV Protection Over Brand Name Status
Shrewd sunglass buyers know that while prominent brand names and logos matter for some fashion accessories, the single most important factor in sunglasses themselves is the quality and durability of UV protection.
Lesser-known brands, if properly manufactured, can offer the same 100% UVA/UVB ray-filtering capabilities as pricier designer names. So it pays to first check industry certifications and confirm the complete blocking of harmful rays, and then secondly look for the most affordable options meeting those standards.
Equipped with this insider knowledge and a savvy, budget-conscious mindset, you can successfully land fantastic, discounted sunglass deals blending style and UV function without excessively straining your finances.